NEW BUSINESS

Videostill from New Business Episode 3: Parklife.
New Business is a series of animated films about three friends starting a company together. The idea is to use the structure from comedy shows like the Simpsons or Southpark with different characters that we get to know more and more. At this point I have finished the first three episodes and I'm working with the fourth one.

Videostill from New Business Episode 2: Big Deal.
The starting point for this project is the common idea that the solution to all problems is "we need more new companies". Personally I am always impressed by people who create something from scratch and make it work. At the same time, one out of three new entrepreneurs in Sweden ends up in debt within three years from starting up. And a society where everyone is their own entrepreneur becomes very competition oriented and only the strong will survive.

Videostill from New Business Episode 2: Big Deal.
There are numerous websites out there that provide advice for new entrepreneurs. Each episode of New Business has some of these wise words as an undelying theme.

Videostill from New Business Episode 2: Big Deal.